About Us Landing Page | New Example SEM Tip No. 4

Make your company information page work for you.

Quite often there are pages on a website that present overlooked opportunities to increase search equity for your brand. The About Us company information page is typically such a page. Optimizing the content found on this page can have multiple benefits including increased customer engagement and decreased bounce rate.

Check out this great post from the search gurus over at Moz for some tips on how to get the most bang-for-your-buck out of your company's About Us page:

http://moz.com/blog/9-simple-tips-for-making-an-about-us-page-that-works-for-your-brand

 

ENJOY!
     From Jax and the Team at New Example


Jacqueline Harvey | Principal Consultant at www.yummyconsulting.comJacqueline Harvey is a regular contributor to New Example’s SEM Center. Jax brings more than 15 years of technical SEO, web development, UX design, and ecommerce strategy experience to the team through our partnership with Yummy Consulting, where she is Principal Consultant.


New Example Internet Consulting is a Florida, New York, and Los Angeles based Search Engine Marketing agency that delivers comprehensive, integrated Technical SEO solutions and Pay-Per-Click advertising campaign plans developed using proven SEM strategies that meet, and exceed, the search engine industry’s current best practices.